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News

Navigating the post-Christmas slump: keeping customers engaged after the festive season — Editorial

Navigating the post-Christmas slump: keeping customers engaged after the festive season

24/01/2025

Catalyst issue 1 | 2025: Cost opportunity — Catalyst

Catalyst issue 1 | 2025: Cost opportunity

23/01/2025

Thriving in marketing: Holistic strategies for career growth in 2025 — Blog

Thriving in marketing: Holistic strategies for career growth in 2025

16/01/2025

Top marketing trends for 2025 — Blog

Top marketing trends for 2025

10/01/2025

Member Exclusive: Navigating green claims – a guide for organisations and marketers — webinar

Member Exclusive: Navigating green claims – a guide for organisations and marketers

05/12/2024

CIM takes a bite of the Big Apple: financial marketing insights from New York — Blog

CIM takes a bite of the Big Apple: financial marketing insights from New York

20/12/2024

The evolution of digital advertising in Ghana: A story of fast-evolving parts — Blog

The evolution of digital advertising in Ghana: A story of fast-evolving parts

13/12/2024

Episode 102: How to gain customers’ trust — podcast

Episode 102: How to gain customers’ trust

11/12/2024

webinar

Member Exclusive: Leveraging distinctive brand assets in Christmas ad campaigns

26/11/2024

Catalyst issue 4 | 2024: Fashion's second act — Catalyst

Catalyst issue 4 | 2024: Fashion's second act

24/10/2024

To trend, or not to trend? — Blog

To trend, or not to trend?

06/12/2024

Sustainability in Christmas marketing: how brands can encourage ethical festive shopping — Editorial

Sustainability in Christmas marketing: how brands can encourage ethical festive shopping

29/11/2024

The freedom to fail — Editorial

The freedom to fail

22/11/2024

Unleashing your potential: The power of The Pitch — Blog

Unleashing your potential: The power of The Pitch

15/11/2024

Episode 101: The new secrets of LinkedIn success — podcast

Episode 101: The new secrets of LinkedIn success

13/11/2024

Key skills for your marketing CV in 2025 — Blog

Key skills for your marketing CV in 2025

08/11/2024

Resilient Marketing: Key insights from the latest CIM event at Henley Business School — Blog

Resilient Marketing: Key insights from the latest CIM event at Henley Business School

01/11/2024

What is a CIM qualification? Here’s what you need to know — Blog

What is a CIM qualification? Here’s what you need to know

25/10/2024

Member Exclusive: Social media today: Who’s winning and how — webinar

Member Exclusive: Social media today: Who’s winning and how

23/10/2024

Purpose under pressure: maintaining integrity in a sceptical market — Editorial

Purpose under pressure: maintaining integrity in a sceptical market

18/10/2024

Blog

Understanding shopping behaviour for brand growth

11/10/2024

Episode 100: TV isn’t going anywhere – it’s going everywhere — podcast

Episode 100: TV isn’t going anywhere – it’s going everywhere

10/10/2024

Cultivating a healthy workplace: enhancing marketers' mental wellness — Editorial

Cultivating a healthy workplace: enhancing marketers' mental wellness

04/10/2024

Using data and AI to connect and engage your audiences — Blog

Using data and AI to connect and engage your audiences

27/09/2024

Member Exclusive: Generative AI marketing tools - the new competitive advantage — webinar

Member Exclusive: Generative AI marketing tools - the new competitive advantage

26/09/2024

Gaming: the new premium marketing frontier? — Editorial

Gaming: the new premium marketing frontier?

20/09/2024

Blog

Forging foundations through brand and purpose

13/09/2024

Crisis management in the digital era — Editorial

Crisis management in the digital era

06/09/2024

Episode 99: Charity, social marketing and change — podcast

Episode 99: Charity, social marketing and change

05/09/2024

Transforming the discourse of leadership — Editorial

Transforming the discourse of leadership

30/08/2024

Member Exclusive: Future-fit strategic marketing planning — webinar

Member Exclusive: Future-fit strategic marketing planning

21/08/2024

Blog

Developing a brand: Collaboration, Inclusion and Patience

23/08/2024

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