Member Exclusive: How to pivot your career and step into consultancy
- Broadcast: Thursday 29 June 2023
- Jonathan Deacon
The move into a consultancy role can be a daunting one. It requires a strong understanding of the competitive consultancy landscape, and an abundance of skills both practical and progressive, including being able to establish and maintain client relationships, project management skills and personal brand building.
Members can watch this member-exclusive webinar with director for CIM’s Consultancy for Marketers virtual training course, Jonathan Deacon. In this hour-long session, Jonathan explains the consultancy business process and the skills required to start-up your own consultancy. The session will leave attendees equipped to manage their own consultancy assignments and position their brand.
Members can watch the webinar on-demand to discover:
- How to start-up your consultancy
- The advantages and benefits consultancy can bring
- The skills and resources required for consultancy
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About the Speaker
Jonathan is Professor of Marketing at the University of South Wales - where he leads research on how entrepreneurial firms ‘create markets’ and how SME’s can ‘go to market’ in the era of digital platforms and technically literate consumers. He consults with business and government bodies on several strategic projects, business development initiatives and the digital economy.
However, Jonathan’s career prior to academia was within business – he launched and grew a number of successful businesses and has a working knowledge of high growth businesses and new venture starts. Jonathan is an acknowledged global ‘thought leader’ at the interface between Marketing, Design Thinking and Management. He is an experienced board member and NED. Jonathan retains an interest in business and sits on the boards of a number of ‘not for loss’ companies.
For CIM, he is a course director specialising in SME Marketing and Marketing Leadership.
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