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Member Exclusive: Social media today: Who’s winning and how
- Broadcast: Wednesday 23 October 2024
- 23 October 2024
Social media is an ever-evolving field. As a marketer, it's a key channel, and one that is critical to the successful delivery of vital communications. In such a fast moving arena, how can marketers adapt their strategy to win on social media now and in 2025?
Join October's member-exclusive webinar as we look at how companies in both B2C and B2B sectors need to adapt to recent changes in the social media landscape. We'll also discuss the latest trends, tools and tactics to give attendees practical power-ups they can put into action right away.
Register now to learn about:
- Video - a video-first approach is unavoidable for many businesses, particular in B2C. We’ll show some easy ways to get started.
- AI - most marketers are using AI already, but not to anywhere near its full potential. We’ll look at going beyond lazy copywriting to see what it can really do.
- Platforms and algorithms - the latest findings on what content our audience (and therefore the platforms) respond to and reward with engagement.
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