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    Showing 28 courses for "strategy and planning"

    Courses

    Principles

    Virtual

    Marketing Planning Principles

    A step-by-step guide through the marketing planning process.
    • Principles
    • 1 day
    From £499 Details
    Virtual

    ED&I in Marketing Principles

    An introduction to the basic principles of ED&I in marketing.
    • Principles
    • 1 day
    From £499 Details

    Intermediate

    Virtual
    In-Person

    Introduction to Strategic Marketing

    How to create a one-page Strategy Statement that identifies your strategic priorities and actions.
    • Intermediate
    • 1 day
    From £525 Details
    Virtual

    Marketing Communications Planning

    How to use a proven, simple six-stage approach to integrated marketing communications planning.
    • Intermediate
    • 1 day
    From £525 Details
    Virtual

    B2B Digital Marketing Strategy and Techniques

    How to align your B2B digital marketing strategy with business and sales objectives.
    • Intermediate
    • 2 days
    From £999 Details
    Virtual

    Behavioural Economics

    Increase marketing effectiveness by changing behaviour.
    • Intermediate
    • 1 day
    From £525 Details
    Virtual

    International Marketing

    Strategies for effective international marketing and expansion into global markets.
    • Intermediate
    • 1 day
    From £525 Details
    Virtual

    Account-Based Marketing (ABM)

    How to develop an ABM strategy to market high-value, complex solutions in competitive B2B markets.
    • Intermediate
    • 1 day
    From £525 Details
    Virtual

    Event Marketing

    How to build an event marketing strategy and action plan.
    • Intermediate
    • 1 day
    From £525 Details
    Online

    Planning and Optimising Marketing Campaigns

    This online course provides a comprehensive overview of how to plan your marketing campaigns and optimise digital marketing channels.
    • Intermediate
    • 25 hours
    From £449 Details
    Virtual

    The CIM Marketing Programme

    The definitive guide that covers the key principles of marketing.
    • Intermediate
    • 3 days
    From £1,249 Details
    Virtual

    Partnership Marketing

    How to identify, create and manage marketing partnerships.
    • Intermediate
    • 1 day
    From £525 Details
    Online

    Marketing - The Complete Guide

    This definitive guide covers creating effective strategies, understanding customer insights, planning communications, optimising digital channels, and evaluating performance.
    • Intermediate
    • 25 hours
    From £449 Details

    Advanced

    Virtual

    Strategic Brand Management

    An inspirational and creative masterclass to help you plan, build and manage a successful brand strategy.
    • Advanced
    • 2 days
    From £1,099 Details
    Virtual

    Digital Marketing Strategy Masterclass

    How to develop your digital marketing strategy and implement advanced digital channel techniques.
    • Advanced
    • 2 days
    From £1,099 Details
    Virtual

    B2B Marketing Strategy and Planning

    Develop a B2B marketing strategy to better acquire, engage and retain customers.
    • Advanced
    • 2 days
    From £1,099 Details
    Virtual

    Sponsorship Masterclass for Marketers

    How to develop an effective sponsorship strategy.
    • Advanced
    • 2 days
    From £1,099 Details
    Virtual

    Using Customer Insight to Drive Marketing Strategy

    Leverage AI, analytics and customer insights to create data-driven marketing strategies.
    • Advanced
    • 2 days
    From £1,099 Details
    Virtual

    Strategic Marketing Masterclass

    The best of current marketing practice and emerging next practices in marketing strategy and planning to help you accelerate profitable growth for your business.
    • Advanced
    • 2 days
    From £1,099 Details
    Virtual

    Social Media Strategy Masterclass

    How to develop a highly effective social media marketing strategy.
    • Advanced
    • 1 day
    From £625 Details
    Virtual

    Strategic Leadership for Marketers

    Understand the nature of effective strategic leadership and the relevance of a marketing perspective.
    • Advanced
    • 2 days
    From £1,099 Details
    Virtual

    The New Marketing Director

    A guide for your first 100 days in a new leadership role.
    • Advanced
    • 1 day
    From £625 Details
    Virtual

    The Whole Marketer Leadership Masterclass

    Developing and embedding your authentic leadership style.
    • Advanced
    • 1 day
    From £625 Details
    Virtual

    Marketing Attribution Masterclass

    Gain in-depth insight into what cross-channel marketing attribution is and how it helps improve campaign performance.
    • Advanced
    • 2 days
    From £1,099 Details
    Virtual

    Sustainable Marketing Strategy

    Develop your Strategic Sustainable Marketing Framework rethinking meaningful KPIs.
    • Advanced
    • 1 day
    From £625 Details
    Virtual

    Neuromarketing Masterclass

    Understand the way your customer’s brain works.
    • Advanced
    • 2 days
    From £1,099 Details
    Virtual

    ABM Masterclass

    Strategic ABM, Scaled ABM & Programmatic ABM - using the latest ABM technology to deliver performance.
    • Advanced
    • 2 days
    From £1,099 Details