This highly interactive workshop is designed to introduce you to the fundamentals of effective digital copywriting. You will get gain practical insights into how experienced writers approach the copywriting process by profiling audiences in order to develop relevant communications messages.
The course covers all crucial digital copywriting skills you will need to excel including SEO, using generative AI content tools, SEO, digital storytelling, creating compelling social media content, writing engaging social posts, improving email responses, optimising landing pages and perfecting your digital brand voice.
On day two, you have the opportunity to develop copy and content across a range of digital channels including social, video and blogs.
This workshop is perfect for anyone looking for a solid foundation into the craft of digital copywriting. No previous knowledge or experience is required.
Day One
Day Two
For help choosing the right course, call our expert team.
Our virtual delivery format is designed to deliver engaging and interactive experience using short bursts of content delivery, group breakouts, interactive polls, multimedia case histories and how-to-do workshops.
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