Pricing
Online Price: | £449.00 |
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Member Online Price: | Log in for prices |
Full board accommodation is only included on residential courses at Moor Hall, Berkshire.
This is The Chartered Institute of Marketing's definitive guide to Marketing. This structured online programme equips you with the essential knowledge, strategies, and tools for developing and delivering effective marketing plans. The Complete Guide emphasises a methodical approach to understanding marketing contexts, developing relevant strategies, setting objectives, selecting appropriate channels, and executing and analysing data-driven communications campaigns.
Developed by a team of experienced professionals, each recognised as an expert in their respective field, this online programme guides you with real-world insights and practical applications. The course comprises six core modules featuring webinars, best practice case studies, the latest marketing insights, and a collection of useful marketing guides and templates:
Access to the content is granted for twelve months, with login details provided within 24 hours of booking. For optimal experience, we recommend using Google Chrome or Apple Safari on mobile devices. Please don't hesitate to reach out if you have any technical requirements or questions.
This course is aimed at those seeking to establish a solid foundation in marketing fundamentals and professionals interested in exploring advanced strategies and best practice.